There are approximately 5 million registered businesses in the UK, with around 200,000 new ones forming each year. Every single one needs a name.
Choosing or changing your brand name is a complex decision, one that we don't take lightly. There has to be a strategic value, whether that is to reposition against your competitors or simply to tell your story in a more compelling way.
The right brand name can make an instant impression and change or influence perceptions. We’ve created brand names for established and start-up businesses and designed product names and naming systems; plus we've named services, processes, programmes, experiences and events.
Before you consider what to call or rename your business, contact us.
A list of principles you should be considering when creating a brand name. Read this article on the principles of naming.