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Making Sense of
Complexity

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Brand clarity for change makers.

Strategic Brand Agency

Ambitious businesses with complex propositions and hard-to-reach audiences can struggle to articulate their value in a clear and meaningful way.

The Engine Room is a strategic brand agency mixing design thinking and business thinking to transform complex propositions into world-class brands.

Positioning as a strategy for growth

Positioning as a strategy for growth

Glow your own way

Glow your own way

WECare Pet Food

Purposeful pet food

WECare Pet Food

Purposeful pet food

Another Set of Eyes

Making better decisions

Another Set of Eyes

Making better decisions

The path to Better ageing

The path to ageing better

Urban Patch Smart Plant Food

Better Home Grown

Urban Patch Smart Plant Food

Better Home Grown

Paxman Scalp Cooling

Changing the face of cancer

Paxman Scalp Cooling

Changing the face of cancer

Just some of the organisations we've worked with:

Just some of the organisations we've helped:

"I'm a bit of a perfectionist, but The Engine Room actually got it. They have the same high standards I do - no cutting corners, they really dig into things and ask proper questions to understand what you're actually about. Finally worked with people who cared as much about getting it right as I do. Thank you to Lesley, Darren and Leo and the whole team!"
Ferenc Boroczky, Another Set of Eyes.
“The Engine Room are up there with some of the most talented people I’ve ever worked with- not just their design skills which, of course, are second to none- but their curious approach, exceptional communication and the ability to really nail a concept that was a little ‘out there’. It has been a joy to work with them, at every juncture and I could not recommend them enough.”
Dr Janey Lowes, WECare Worldwide.
“The Engine Room changed the language and the image of an industry in a fantastic way and I must admit that I have never previously observed such a change in any other sector in which I have invested. They have changed the conversation from ‘haircare’ to ‘clinical excellence’ and have shifted the expectations and perceptions of the medical sector and of the patients themselves.”
Björn Littorin, Investor & Board Member
“The Engine Room helped us to review our strategic options for approaching the market and the resulting Architextural brand positions us really well in a design-savvy industry. We’ve carved out a niche and we’re seeing competitors now trying to emulate that so we must be doing something right.”
Lindsay Hutchinson, Head of Marketing. William Smith Group 1832.

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The Business of Brand.

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