Brand Consultants

We don’t design brands. We design businesses.

Do your customers know what makes you different from your competitors? Or do you find yourself having to convince them? Are you really any different to others?
The Engine Room are experienced in uncovering, defining and visualising what makes businesses different - inside and out. Our work transforms brand perceptions across external communications, customer experiences and internal culture. These all need to work together if you are to achieve true differentiation.

Read about our brand process

Your brand is defined by your customers' perception of your business. Capturing their hearts and minds is essential.
As brand consultants, we combine immersive design thinking tools and techniques, with challenging strategic thinking. We delve a little deeper than most to help you to find your brand 'zag' (when everyone else is zigging).
It’s not aesthetic. It’s strategic. We’ve won seven Design Effectiveness Awards. Design that’s measurable and impact that’s measured against your objectives.

Our services cover:

  • Brand consultancy
  • Brand audit
  • Brand strategy and positioning
  • Brand purpose, principles and personality
  • Business and product naming
  • Visual identity systems
  • Brand tone of voice and creative copywriting
  • Website design and build
  • Video and animation
  • Digital and printed touchpoints
We’re the brand consultants 
that can help you to:
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Case Study

Redefining the identity for a European disruptor.

Since day one, the strategy for disruptive commercial interiors specialist Agilité has been to have a seamless pan-European business that can be operational in multiple locations for multiple customers. This clear ambition and a rapidly earned reputation for excellence, means only four years later, the organisation has experienced exponential growth. The brand therefore deserved a ‘coming of age’, and founder Neil Coales turned to The Engine Room.
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Strategic rebrand for an interiors business
DBA's CEO Deborah Dawton for evolving measures feature

The evolving measurement of design effectiveness

When it comes to exploring design effectiveness, there’s perhaps no better expert voice than that of the Design Business Association (DBA). With their highly coveted Design Effectiveness Awards – of which The Engine Room is a proud trophy winner – a large part of the DBA’s role is to promote and evidence the integral role that design can play in transforming businesses, society and people’s lives.

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Our brands
We don’t just tell your story. We design experiences and inspire actions that deliver real world ROI.
Our latest work >
Our expertise
Combined design and business thinking that delivers real commercial results.
About us >

Strategic rebrand for healthtech business.

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It's a SILVER!

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